The production process is where we go to work to create an engaging television commercial that responds to your brief and makes the most of our immense experience in the television industry.
>> Our ideas
At this stage, we'll listen and respond to the brief with some ideas for the campaign. Script ideas will follow so that you can work with us to develop a commercial that promotes your business.
>> Script approval
As the script is completed, you will be asked to sign off on the final version. This will be the basis of recording the voiceover and producing the visual elements.
>> On location
If appropriate, our crews will record imagery on location to realise the visual elements of the script.
>> Voice recording
The professional voiceover artist will be engaged to record your script.
>> Copy for approval
When we've finished editing, we'll email it to you for checking and approval. The file will be an MPEG, not broadcast quality but clear enough for you to see the commercial and share it with your colleagues.
>> CAD approval
The commercial is then submitted to the Commercial Acceptance Division (CAD) of Free Television Australia. This ensures your commercial meets all the advertising codes.
>> Distribution
Once approved it's given to Channel 9 and your commercial is ON THE AIR!
>> Other versions
All material is kept on file in our production facility so we are able to produce revised and additional versions into the future.
